Monthly Archives: May 2013

How to design a dental direct mail piece

When you decide to send out a direct mail piece for your practice you will want to keep a few things in mind when designing a mailer. But before I go over the elements of a successful dental direct mail piece we need to cover a few things about basic strategy beforehand. […]

By |May 29th, 2013|Uncategorized|Comments Off on How to design a dental direct mail piece

How to spot a rotten dental marketing consultant

Selecting a dental marketing consultant is a challenging task. You want someone who can come in and make effective change without making a costly mistake. In this blog, I will outline five personalities to look for and avoid when selecting a dental marketing consultant. I have included a red flag indicator to better spot the perpetrator. […]

By |May 22nd, 2013|Uncategorized|Comments Off on How to spot a rotten dental marketing consultant

5 elements of quality dental logo design

When looking for dental logos you need to consider the following elements. If done correctly, your dental logo can set you apart from other practices and attract ideal patients. Whether you are creating your first logo or upgrading the logo of your existing practice these suggestions will work for you. […]

By |May 15th, 2013|Uncategorized|Comments Off on 5 elements of quality dental logo design

Dental Marketing – 7 steps to success

Practiced effectively, marketing is simply a system. […]

By |May 7th, 2013|dental marketing, dental practice marketing|Comments Off on Dental Marketing – 7 steps to success